Jeff Tresidder/Creative Director
Knot tying and fire building just don't draw kids in today the way they used to. So to capture the attention of potential scouts, their Moms, and those who provide support for the organization, we created an annual report with ink-free pages, and one printed on paper impregnated with wildflower seeds that was meant to be returned to the earth after reading, a giant portrait of a scout that was hand-assembled with over 12,000 badges and an app that allows you to "badgetize" your own portrait. A complete list of all of the work we've produced over the years would be a long one. It's been fun, we've won awards, and we've learned how to tie a knot or two in the process.
Here's a small sampling.